Say hello to a world created, owned, and run exclusively by women.
Hello Sister is a directory and showcase of women-owned brands.
Hello Sister is a resource for marketing and entertainment, where women-owned brands can share stories, talent, and locations to get world-class 4K videos for a fraction of the traditional cost.
Hello Sister is also an affiliate partner network.
Think of it as the Women Owned Marketing Entertainment Network: W.O.M.E.N.
Women started an average of 1,821 new businesses per day in the U.S. between 2017-2018.
Four out of 10 U.S. businesses are now women-owned. They employ 8% of the total private sector workforce and contribute 4.3% of total revenues.
The combined women-owned and firms equally owned by men and women (14,622,700) account for 48% of all businesses.
They employ 16,155,900 people (14% of the workforce) and generate $3.1 trillion (7%) of revenues.
However, women-owned businesses often receive less funding and earn less revenue than men. Many attribute their success to a willingness to collaborate with other women-owned firms.
That mindset is in complete sync with our model to provide group marketing buying power to women-owned brands, and to have a business ecosystem like Hello Sister where every single product or service is women-owned.
A core target audience for Hello Sister is college women.
There are 12.4 million women college students in the U.S (58%), representing over $300 billion in total spending. They make major purchases year-round and form brand loyalties at this time in their lives. 43% recommend a brand they learn about from peers.
Hello Sister will often feature college women enjoying women-owned brands — everything from apparel to snacks to beauty care.